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A/BeeStart free

Shopify stores

Your product copy was written once, at launch

A/Bee is split testing that writes its own hypotheses. On a Shopify store that means product titles, descriptions and the add-to-cart label get argued different ways in front of real shoppers, and whatever wins becomes the new copy.

What it would test on a product page

Not two wordings of the same sentence. Two different reasons somebody might buy.

Example · a cast-iron skillet listing

Theme 01 · Cost per year, not price

Framing the price against how long the pan lasts will do more for a hesitant shopper than another description of the materials.

  • The last skillet you will ever buy.
  • Twenty years from now, still the pan you reach for.

Theme 02 · Naming the risk

Saying out loud what stops people buying cookware they cannot hold will do more than a further quality claim.

  • Cook on it for sixty days. Send it back if it is not the one.
  • If it warps, we replace it. It will not warp.

Two arguments for the same thing, each written more than one way. What gets tested is which argument lands, not which sentence reads better.

Installing on Shopify

One tag, and three things worth knowing before you paste it.

The tag
A single script tag in theme.liquid, above the closing head tag. No app to install, no theme fork, and nothing to redo when your theme updates.
What it touches
The text inside the element you or autopilot picked. Your theme, your layout, your styling and your product images are not touched.
Measuring a sale
Reaching the cart and reaching checkout are both visible to the scan. A completed order is not, because Shopify’s checkout is closed to scripts on most plans, so A/Bee tells you that and hands you the one line to fire it yourself.

Try it on your own site

Paste a URL and A/Bee hands back its first hypotheses for that page. Free, and no signup.

Tear it down

Next

How does it decide what to test?